BEHIND THE BRAND
Four years ago, I founded Tizia Cosmetics , a company specializing in hair cosmetics for all types of hair, especially curly and afro hair.
My business started because I struggled to find suitable products for my own hair, which led me to experiment with various products and routines, learning through trial and error. This process highlighted the importance of using natural ingredients and formulas specifically designed for each hair type.
Over time, Tizia Cosmetics has grown steadily, starting with the sale of third-party products and evolving into the development of our own brand and product line. These products not only care for and nourish hair, but also celebrate the natural beauty and unique character of every curl.
The journey hasn't been easy; I've faced challenges such as a lack of initial funding and the need to educate myself and others about proper hair care. However, thanks to perseverance and the support of my community, clients, and followers, I've overcome these obstacles.
Looking to the future, I have high expectations and great enthusiasm. My goal is to continue innovating and expanding our product line to make it easier for people with Afro and curly hair to access our products, providing them with the best advice for their hair care and broadening our offerings to include all hair textures.
I am deeply grateful for the support I have received, which has been key to every success. Together , we will continue working to ensure that Tizia Cosmetics continues to grow and take beauty and hair care to new heights.
Lots of love,